>So this weekend the staff team and board got together to spend some time dreaming of what we want to become.
Not by accident we also spent lots of time talking about metrics and processes and an almost infinite number of rabbit trails.
It’s going to take me some time to digest all that was talked about but the process itself has me thinking a lot about the difference in practical terms between means from ends.
And in my new job i have to figure out what tactics are actually getting us closer to our defined ends and which ones are just the bastard children of starry eyed lovers at a weekend getaway.
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